Zatarain's makes a variety of New Orleans cuisine-style products which includes Jambalaya. The packaging immediately makes you think about The Big Easy and the delicious food that they are known for. The side of the Zatarain's box has a short story about the product, which goes like this:
This easy-to-prepare dinner mix has just the right blend of ingredients for a great tasting, authentic New Orleans style meal. Zatarains has been the leader in authentic New Orleans sytle food since 1889.
So when you want great flavor, Jazz It Up with Zatarain's!
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